This video and supporting press release provides both an insight into the quality processes Speciality Trees employ, our committee involvement at the national level and a glimpse at the path the Nursery Industry needs to take to build a strong national profile in light of the challenges and opportunities being created by our changing climate.
In a nutshell, there is a lot going on. Any many people and business giving up their time to drive initiatives for everyone's benefit.
One such initiative, The Nursery Industry Statistics and Research project (NY 16004) is being funded by Horticulture Innovation Australia using the research and development nursery levy and funds from the Australian Government.
Here the consortium of Nursery and Garden Industry Australia (NGIA), ACIL Allen Consulting and Down to Earth Research is on a mission to collect statistics accurately and in enough detail to track Nursery industry performance over time, assess market trends, and prioritise spending for the future. Having nurseries - traditionally family-run operations - divulge information about their own business has been a block to assessing how big we are as an industry, how many people we employ and what level of impact we can have with plans that involve solutions to address our heating planet.
Hamish Mitchell from Speciality Trees is one of a number of representatives on this national green industry panel. The video was shot on a beautiful autumn day in the nursery with Sophie Keatinge and Judy Kennedy from Cox Inall Communications - Marketing and PR consultants to Horticulture Innovation Australia (HIA).
A more detailed overview of the project Nursery Industry Statistics and Research (NY16004) can be found in the NGIA April 2017 Nursery Paper. The video is attached here for your viewing pleasure. For more information about other HIA projects, please visit the Nursery section of their website here.